Objectives
- To show customer service to existing clients and update them on new products / solutions
- To gain greater awareness of the product for potential clients
- To increase sales and drive the business forward
Extras
There needed to be something extra to pull attendees to the event
Action
Obis 360 immediately actioned finding a venue with a “wow” factor that still came in under budget. The extra pull also ideally needed to be supplied / hosted at the venue to keep attendees in the same place. All of this and the event management were conducted by Obis 360.
We worked closely with the client to establish a budget and a goal for the event then we took all the pressure away from them.
Result
We opted for Vinopolis and gave delegates the added extra of a Vinopolis wine challenge. We designed a set and filmed the proceedings in order that these could be uploaded onto a website post event for attendees to refer to and download.
The wine challenge kept the attendees at the event and encouraged them to network with peers in a much more informal environment.